Forward Focused – Ethical Standards

*Forward Focused maintains strong company values and ethical standards in every aspect of our business and professional conduct.

*We provide accurate, unbiased information about the academic and career planning and decision making processes to the best of our ability.

*We provide sound advice to our clients.

*We act professionally, responsibly, and ethically in all relationships with students, families, high schools, college and graduate school admissions personnel, and colleagues.

*We act with integrity, respect, courtesy, and thoughtfulness in all transactions.

*We respect all student and parent personal information as confidential, including transcripts, test scores, and financial resources.

*We encourage students and parents to approach all program applications ethically and honestly.

*We advise students to be the sole author of their applications and essays. We provide general guidance, direction, and review of applications as needed to help minimize mistakes and oversights.

*Forward Focused does not and shall not discriminate on the basis of race, color, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of its activities or operations.